Happy 1st Birthday to The Mid 🎉

One year ago today, I launched The Mid, a dream that had been sitting quietly in my heart for at that time two years. Like so many women I know, I held onto it a little too tightly. I was scared to share it. Scared of being seen, and scared of what people might say: “Oh, she’s trying to be an influencer.”  “Who does she think she is?” The fear of being “too much” kept me from showing up. So instead, I stayed small, I waited, I overthought, and I second-guessed.

But something shifted. Maybe it was hitting a breaking point. Maybe it was finally understanding that playing small doesn’t serve anyone, especially me. So, on July 1st, 2024, I took a deep breath and posted my first message from The Mid.

And here we are, one year later. My heart is bursting with gratitude.

If you’ve been here since day one or just joined yesterday, thank you. Every like, comment, share, or quiet moment of support means more to me than I can say. To those of you who’ve said my posts inspired you or helped you feel seen; you are the reason I keep going. You’ve been my fuel on the days I wondered if this was even making a difference. And to the strangers who’ve supported me more loudly and consistently than some people I’ve known forever—thank you. You’ve taught me that encouragement doesn’t have to come from those closest to us. Sometimes, it’s the people who’ve never met you that believe in you the most.

I hold my breath with every post, hoping it lands with just one person who needs to hear it. Hoping it makes a tiny ripple. And honestly, that is enough. My mission from day one has been simple: to help women feel better—from the inside out. That means shifting the lens from appearance to wellness, from comparison to compassion, and from pressure to presence. We live in a world that profits off our insecurities, and I want The Mid to be the opposite of that. A place where we embrace our season of life and feel seen in it.

Because let’s be real: in our 40s and beyond, our bodies change, our priorities shift, and some days, we don’t even recognize ourselves. That’s where The Mid comes in. A space for honest conversations, gentle reminders, new ideas, and shared joy. Where no one has it all figured out, and that’s perfectly okay.

In this next chapter, I want to show you even more of me, and I want to know more about you. I’ll be sharing recipes I’m loving, workouts I’m trying, products I’m testing, gift ideas I swear by, and thoughts on wellness, beauty, rest, and real life. If it’s helping me in this season, I’m bringing it here. I also want to hear from you—what do you want more of? What’s missing from your feed that The Mid could bring you?

This brand isn’t just mine. It’s ours. Thank you again for being here, for reading this, for cheering me on. You’ve given me more courage than you know.

Here’s to year two. Let’s make it even better.

With love and gratitude,
Heather

My journal entry starting The Mid officially last summer

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